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Mission & Principles

Our Mission

  • To provide superior and effective natural body care products and outstanding customer service to our customers.
  • To run a business that is fun to do and is fair and profitable.
  • To have a business where money is a fuel and not a goal.
  • To have a business where the vision for a cleaner and healthier world can be achieved through the way we run the business and the way we treat each other.

Our Principles

  • Fun is fantastic
  • Honesty and integrity are core business principles
  • Work in a team with personal responsibility
  • Be personal and caring in communications
  • Environmental responsibility
  • Have a business environment that is respectful and supportive of all employees
  • To support organic and sustainable agriculture through our buying practices